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Facebook vs. Twitter series 11/800 - Buy up Twitter
Moguls and bankers are packing their bags to attend Allen & Company’s annual media conference, which starts Tuesday in Sun Valley, Idaho. The recession is bound to put a damper on this year’s schmoozefest, where the likes of Rupert Murdoch and Barry Diller regularly roam, as executives decide it is not the right time to fly off to a mountain resort.

Those who do attend will be debating the troubled state of traditional media companies and how they will fare in an increasingly digital environment.

“People in the traditional media world are terrified,” Ken Auletta, a New Yorker magazine media writer who will lead a panel on new media at this week’s conference, told Reuters.

“They’re in the analog world, and the world is becoming digital,” he said. “They’re insecure about what’s going to happen to their businesses.”

Young Web entrepreneurs have been adding new excitement to the Sun Valley conference, which has been the birthplace of some high-profile media deals. The founders of social networking sites like Facebook and Myspace and Internet video portals like YouTube and Joost drew large crowds in recent years.

This year, Evan Williams (above), the chief executive Twitter, will likely be in high demand as media moguls try to determine if the hugely popular microblogging service is a money-making opportunity or simply another Web 2.0 fad.

via Sun Valley Buzz: Tough Times and Twitter - DealBook Blog - NYTimes.com.

zyakaira notes: I've been remiss. I shouldn't neglect Facebook either, but as of now..
Filed under: Facebook Facebook Twitter zyaada zyakaira Marketing New Markets Social Media social media marketing Twitter zyaada zyakaira

IPL comparing with the world's best sports brands

 zyakaira notes: it's here NFL (Superbowl ) $4.5 billion, IPL $1.6 billion Watch out for edition 3 of the IPL! and I'm still backing the New York Giants and i'd be finding out on my own and publishing it in a year on this and Wimbledon and Olympics

  

 The NFL is the world's strongest sports brand according to Sports Pro Magazine. The National Football League, not surprisingly, is valued at a whopping $4.5 billion. That's a little more than Major League Baseball, about double the value of the NBA, but still probably less than Larry King's per show kitty.

 In Sports Pro's recent "most valuable brands survey", the Indian Premier League (IPL) cricket competition amazingly featured amongst the biggest brands too. Despite being only two years old, the IPL is valued at US$1.6 billion, or just under the cost of Mr. King's monthly hairdressing bill. That's when you know you've made it folks.

 via The Sports Brand Review - News - NFL is the world's biggest sports brand.

Filed under: Branding citi field Cricket Daredevils Deccan Chargers Dhoni HSBC IBM IPL IPL2 Kingfisher KKR Marketing mets MSD New Markets Royal Challengers Shahrukh Khan Sports SRK Superbowl Wimbledon
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